Most organizations in the ophthalmology/optometry market segment use recruiting firms, staffing firms, etc. to fill open sales positions. Said openings are often the result of a promotion, team expansion, or a replacement.

The interview process is essential in determining whether a candidate is the right fit for your organization. It’s also to see if your organization is the right fit for the candidate. It’s really a two-way street. There’s no right or wrong way to interview someone. However, the interview process much like all other processes in your organization needs to be continously evaluated for efficiency.